ABOUT US!

At Candy Digital, we're driven by a single question: How can Web3 technology revolutionize the world of collectibles?

Our mission is to take the passion of being a devoted fan and elevate it to new heights by building a fully immersive digital storefront where fans can buy, sell, and trade their digital collectibles with unique, gamified experiences behind each engagement.

We're proud to have the support of some of the top leaders in the Web3 space, including Galaxy Digital, ConsenSys Mesh, and Palm. These partners are revolutionizing how we invest in, build, and interact with digital collectibles. We're excited to work alongside them to create next-generation experiences that deepen fan engagement and connect people to their passions.

Candy is headquartered in New York City, with a hybrid work environment that thrives on community and inclusivity. Led by innovators across the industry, we foster a culture of meaningful engagement and impactful change, always striving to bring enthusiasts closer to the field and re-envision the world of collectibles.

Fandom, reimagined.

SO YOU WANT TO JOIN CANDY?

We are looking for a growth-driven Senior Marketing Manager to join our Marketing team. This role leads the marketing and promotion for Candy and its partners, driving brand awareness, equity, and commercial success. You will be part of a reliable, driven, and sturdy team. Above all, you will be accountable for helping Candy create a fandom.

We are searching for creative minds that are excited to take on difficulties in the immediate while providing vision for the future. We want builders, innovators, and those that can not only think outside the box but collaborate outside the box.

AS OUR MOST VALUABLE PLAYER, YOU WILL...

• Strategizing and executing Marketing initiatives aimed to deepen fandom, drive retention, and improve the overall fan experience
• Development of holistic marketing plans related to the promotion of product launches and brand moments
• Ideation and development of gamification and loyalty programs to generate sustained community engagement
• Working with sports partners to establish a clearly defined marketing plan for various products/LOBs, deepening relationships w/ the partner's marketing organization
• Create detailed briefs for the creative team to design social, email, and display assets
• Oversee development and execution of paid social and search advertising campaigns on key digital platforms for all marketing priorities, closely managing relationships with external agencies as needed
• Developing brand marketing campaigns, shaping strategy and creative, with an emphasis on GTM and implementation
• Developing and executing content marketing strategies
• Supporting the development of an annual marketing budget
• Utilize the strong analytical ability to evaluate end-to-end member experience across multiple channels and touchpoints
• Track campaign performance and provide quantitative results to key stakeholders with go-forward optimization recommendations

WHO ARE YOU?

• 7+ years of integrated marketing experience at a sports organization, agency, or brand with an emphasis on custom marketing solutions
• Expertise in planning, prioritizing, and goal setting including the ability to manage multiple projects, determine project urgency, and create detailed marketing plans
• Highly analytical, data-driven, and obsessed with delivering continuous improvement in marketing performance
• Experience in optimizing landing pages and user funnels
• Experience developing narratives to support a concept
• Experience working with product and creative teams to develop custom ideas
• Experience managing high-profile partnerships
• Excellent leadership skills; ability to provide clear and concise direction/feedback to stakeholders

Why Candy?

• Our People. You will work with the top players who are the most enterprising, fun, encouraging, and innovative heads and teams. Aka, people you can be proud to work with!
• Our Mission. We are building something great, and the finest things we create will make the world a better place. Our goal is to deepen our relationship through experiences with fans and collectors globally.
• Perks. Our team-based culture provides the foundation for people to do their most incredible work and constantly learn and grow. We offer a full slate of benefits, including competitive salaries, stock options, health coverage, and unlimited vacation. Given that we're an early-stage startup, our benefits package continues to evolve as we do. Your ideas and suggestions matter to us!

Our Investors and Partners.

• Galaxy Digital is a leading player in the digital asset space, offering cutting-edge investment banking, trading, and asset management services that revolutionize how people invest in digital assets.
• ConsenSys Mesh is a game-changing platform that empowers developers to build decentralized applications and solutions on the Ethereum blockchain network that will shape the future of the web.
• The Palm Network is an Ethereum-compatible sidechain, built to serve as the foundation of a new scalable and sustainable ecosystem for NFTs. It is designed by, and for, Ethereum developers and features low gas costs and fast transaction finality.

Our Core Values.

• Trust. We safeguard the goal. We believe we will only succeed if we earn trust – the trust of our people, the trust of our customers, trust of our partners. We will achieve and keep faith at all times.
• Innovation. We dream big. We're endlessly curious and constantly searching for the best, the better, and the never-before imagined.
• Excellence. We take big swings. We have high expectations of ourselves in everything we do.
• Grit. We drive past the finish line until the last second. Giving up is not an option. We will always find a way.
• Inclusion. We are team players, and we are in it together. Diverse thinking comes from different thinkers, and we need all perspectives to come together and win.
• Authenticity. We are the real deal and always authentic in what we create, our dealings with others, and who we are as human beings.
• Accountability. We carry the ball. We hold ourselves to the highest moral and ethical standards. We will be fair and honest and take responsibility for our actions.

Total Compensation Range (Base + Equity): $125-$200k per year

Our compensation package currently breaks down into a base salary and an equity component for all employees. The candidate's seniority and the evaluations made of that candidate during the interview determine compensation.